Barry Ryan, the heir to retail giants Primark and Penney's, has drowned trying to save his son and his son's girlfriend after a tragic accident.
Barry's son, Barry Davis Ryan, had dived into the water after his girlfriend, Niamh O’Connor, was swept away as she stood on the rocks just off the coast of west Cork.
They got into difficulty, causing Barry Snr to leap in to try and save the young couple.
Barry’s 14-year-old daughter Charlotte ran to raise the alarm and get help, but despite a quick response they were unable to save him.
The bodies of Barry Snr and Niamh were pulled lifeless from the water and pronounced dead, while Barry Jnr’s body has yet to be recovered.
The extensive operation to uncover his remains includes on-land spotters, naval divers, coastguards, Civil Defence Cork West and the Royal National Lifeboat Institution.
Crews had to hold off their search last night due to visibility but today conditions are much improved, according to reporters at the scene.