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Thursday 22 July 2021

MUSIC VIDEO: Adekunle Gold, Lucky Daye - Sinner



Nigerian Afropop sensation Adekunle Gold has dropped the stunning visual for his brand new single ‘Sinner’ which features the soulful, US R&B singer Lucky Daye and is inspired by the tragic story of King David and Bathsheba, Adekunle Gold’s wife and fellow Afropop superstar Simi also appears in the clip for the sublime, Marcel Akunwata-produced single which is the follow-up to his addictive single ‘It Is What it Is’ and is taken from Adekunle Gold’s upcoming album which is due early autumn  (via Platoon).
A beautiful depiction of Black love, the visual was directed by Magda Wosinska
One of the most recognisable and exciting pioneers of the Afropop genre mixing Afrobeat and Pop music and currently dominating airwaves across the globe, Gold is one of the most elegant artists to come out of Africa.

Speaking on ‘Sinner’ Gold said:
“Weirdly, I was thinking about King David and Bathsheba’s sexcapade and thought it’d make a beautiful song.”


A movement that represents the breadth of natural beauty and dignity of the Black experience in music, art, and style, ‘Sinner’ is the second cut from the forthcoming album which reflects Gold’s personality – stylish, timeless, and groundbreaking.


About Adekunle Gold

 Adekunle Gold is a Nigerian born and bred singer-songwriter based between Lagos, Nigeria, and Los Angeles, CA. He gained recognition from his very first release, "Sade," a love song which sampled instrumentals from One Direction's ‘Story of My Life’. Just two weeks after the release of ‘Sade’on Adekunle was contacted by one of Africa's biggest acts, Olamide, to join his music imprint for two years.

Since then, Adekunle has released 3 albums: Gold (debuting at #7 on the Billboard World Albums Chart), About 30 (shortlisted for the GRAMMY® Best World Album), and AfroPop Vol 1 with the global hit records ‘Okay’ and ‘Something Different’

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